Coffee is second only to oil as the most heavily traded commodity in the world. Believe it or not, coffee is more flavorfully complex than wine. Unlike wine, however, it does not get better with age. After ten days those compounds drop to less than half, and after a month just 10% remain.
We've been accused of being coffee snobs at Amore ... and we are! Amore Coffee is always freshly roasted because our own Paul Johnson roasts it right here.
And what's the big deal about "Fair trade coffee"? Fair trade coffee is grown and sold by cooperatives and guarantees a living wage. Many fair trade coffees are grown in shade, thus preserving the forests and maintaining a habitat that is rich in diversity. Next time you stop into Amore, try the shade-grown or Fair Trade coffee or for a true treat, the Fair Trade shade-grown blend! Amore also honors coffee's growing season. You won't find the same coffee year-round; we are constantly looking to bring you the most delicious and satisfying cup of coffee.